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Playbook: Thought Leadership Strategy



The Importance of Personal Branding in the Age of Social Media

A Guide to Successfully Building Executive Presence on Social Media

While the benefit of a strong corporate social presence is indisputable, recent research shows that we should be shining a spotlight on the leaders behind those brands as well. Developing a strong thought leadership strategy is an essential step in driving toward business objectives.

 

Getting your leadership team started on social media can feel like a daunting task with a myriad of unique risks and challenges. Our thought leadership consulting team has developed a whitepaper that provides practical advice and can serve as your playbook in creating an executive’s personal branding strategy.

Thought Leadership in the Age of Social Media

A Guide to Successfully Building Executive Social Presence

While the benefit of a strong corporate social presence is indisputable, recent research shows that we should be shining a spotlight on the leaders behind those brands as well. 

 

Getting your leadership team started on social media can feel like a daunting task with a myriad of unique risks and challenges, but this whitepaper provides practical advice and can serve as your playbook to get started.


Interested in starting an executive social program?

Speak with one of our specialists about your project and learn more about our executive social media offerings.


Toronto Office

260 Spadina Ave., Suite 301
Toronto, Ontario
M5T 2E4
647-875-8475

 

New York Office

32 West 22nd St., 3rd Floor
New York, New York
10010
718-875-5300

 

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