Capitalizing on Social Media Platforms
On social media, founder and CEO of Rakuten Group INC, Hiroshi Mikitani, portrays himself as a relatable person. However, on top of just being relatable, he demonstrates authenticity. He mainly detaches himself from professionalism and his role as a CEO on his personal Instagram, but in a professional setting such as LinkedIn, he uses the platform to showcase company values and humanitarianism. ...