Author: Emily Clinton

Not all social platforms are equal, and while some platforms like LinkedIn are ideal for showcasing owned content in the form of articles, no platform is quite as well positioned for leaders to observe, join, and ultimately impact a wider narrative than Twitter. Twitter is...

Back in 2015, CEO.com published its 2015 Social CEO Report, which included a widely quoted statistic pertaining to executive social media. That statistic was the fact that only 39% of Fortune 500 CEOs were on any social media platform, and 61% weren’t on any at...

If your company’s chief executive is in the news, you always hope it’s for a positive reason. In the case of General Electric (GE), the company’s CEOs have unfortunately had a tumultuous relationship with the media in the recent past. Only last week, GE’s CEO...