Articles

“I like forensic accounting, financial crisis hindsight, and kittens.” Tracy Alloway’s bio on her Twitter page is helpfully indicative of the type of content her followers can expect from her: a healthy blend of financial insights and humor. Formerly the US financial correspondent for the...

If your company’s chief executive is in the news, you always hope it’s for a positive reason. In the case of General Electric (GE), the company’s CEOs have unfortunately had a tumultuous relationship with the media in the recent past. Only last week, GE’s CEO...

Last week, executives of the world’s top companies spoke out on the separation of migrant children from their parents. In this edition of Front Page Execs, we’ll examine how three influential executives from two particular companies handled the situation: Lyft’s co-founders John Zimmer and Logan...

Many executives, particularly those in business-to-business (B2B) industries like consulting, architecture, engineering, law, financial services and technology, have a common goal with their digital presence: to become a credible thought leader in their industry and an inspiration to prospective talent. As we mentioned in a...

In 2018, most brands have a social media presence. They invest many hours and dollars into developing a steady cadence of high-quality content that aligns with their brand voice and objectives, and that is optimized for each social channel. On a day-to-day basis, these brands...