Last week, executives of the world’s top companies spoke out on the separation of migrant children from their parents. In this edition of Front Page Execs, we’ll examine how three influential executives from two particular companies handled the situation: Lyft’s co-founders John Zimmer and Logan Green, and Uber’s CEO Dara Khosrowshahi....

Many executives, particularly those in business-to-business (B2B) industries like consulting, architecture, engineering, law, financial services and technology, have a common goal with their digital presence: to become a credible thought leader in their industry and an inspiration to prospective talent. As we mentioned in a previous blog post, millennials are now a key part of the workforce, meaning that they are both potential talent and potential customers for your brand....

In 2018, most brands have a social media presence. They invest many hours and dollars into developing a steady cadence of high-quality content that aligns with their brand voice and objectives, and that is optimized for each social channel. On a day-to-day basis, these brands focus on how to capture and engage their audience with creative campaigns and influencer content, all while justifying the investment and trying to show ROI....